What is SEO [ Seach Engine Optimzation ]...??? - Digital SEO Pathsala

What is SEO [ Search Engine Optimization ]...?

SEO stands for “search engine optimization.” it's the method of obtaining traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. Other word we can say design, maintain and established your site according to search engine guidance.

All major search engines like Google, Bing and Yahoo have primary search results, wherever web content and alternative content like videos or native listings or shown and stratified supported what the search engine considers most relevant to users. Payment isn’t concerned, because it is with paid search ads.

Type of SEO

There are three type of SEO  you wish for a comprehensive organic search strategy: On-page SEO, Technical SEO, and Off-page SEO. By breaking down your strategy and wondering SEO as these 3 classes, it'll be abundant easier to arrange and execute your optimisation plans.

1. On Page SEO

Every SEO strategy is targeted on ranking as high as doable within the search engines. To do this, we have a tendency to all attempt to style and develop a web site that Google’s secret formula can love. That’s primarily what SEO is regarding. The factors in Google’s formula are often divided into 2 classes which is able to confirm the ranking of your website: on-page factors and off-page factors. Here, I’ll discuss the variations between the 2, make a case for the importance of on-page SEO and reassess the foremost essential on-page SEO factors.

On-page factors all got to do with components of your own web site. On-page factors embody technical set-up – the standard of your code – matter and visual content and user-friendliness of your web site. On the opposite aspect, there area unit off-page factors, like links from different websites, social media attention and 
different promoting activities outside your own web site. You can visit my next post that is on page, what step to be followed in on page. 

2. Off Page SEO

Off page SEO refers to techniques your can use to improve the position of a web site in the search engine results page [SERPs]. Many people associate off-page SEO with link building but it is not only that. If you have a good/quality back link you definitely reach the top but totally depend on on-page.

There are several technique used in off page like as SBM ( Social Book Marking ), Classified Ads, Image Submission, Banner submission, Blog Posting, Article Submission, Video Submission, Directory, PBN, Micro Blogging, Blog Commenting, Forums, Guest Posting etc. 

3. Technical SEO

Technical seo refers to the process of optimizing your website for the crawling and indexing phase. With technical SEO, you can help search engines access, crawl, interpret and index your website without any interrupt. 

In this seo we audit our website and check website any error? like as crawling, duplicate content, loading speed is low, any other error's like as site map robot file etc.

My next post on technique of seo, How we do and what step be follow to do these. So please Visit my next post for good information. If you want more then read more seo experts blog.